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100% online | Available 24/7 | Self-Paced |
4 Modules - estimated completion <6 weeks
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Every time a farmer asks, “what is the price going to do?” what they’re really
asking for is help with their marketing. This course lays the foundation for
understanding the dynamics of farm marketing so that you can move this
conversation forward with meaningful and actionable results.
- Understanding the workings of “the market.”
- Are you the farmer’s adversary or ally?
- The dynamics of farm marketing, what is the ultimate goal?
- Shifting the mindset from price to profit.
- Different marketing seasons … when you sell determines how you sell.
- Giving farmers guidance to set their marketing goals.
- Information that helps and hinders the marketing discussion.
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Participant Registration
Elevators utilizing White Commercial's
Futures Brokerage Services (Participants) register through the
special Participant website.
If you do not have access, please call Jessica at 888.546.9555 for details.
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